Patagonia’s different way of managing a Company

by Charlotte Schur, Leuphana University of Lüneburg, Germany. Patagonia is maybe know to the most as an outdoorbrand which sells clothes for outdoor activities at a rather higher price range. But the Company that was founded in 1973 by Yvon Chouinard, after he and his co-founder Tom Frost decided to not maintain their old business … Continue reading Patagonia’s different way of managing a Company →